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Should your business invest in conversational AI chatbots?

Conversational AI chatbots are a new technology trend revolutionizing business customer service. The technology is being increasingly adopted by many businesses, and the trend is expected to grow further in the coming years. The reason for the increasing adoption of technology goes beyond customer engagement; the advanced technology will help the business in various functions like sales, marketing and analyze customer feedback and  behavior. 


Understanding AI Chatbots.


AI chatbots are software empowered by artificial intelligence and can handle conversations like human beings. They are developed with NLP and machine learning technology to handle real-time interactions with customers. They can store conversational intonations within their database to effectively measure human reactions based on their conversations and reflect the same way when they communicate with other customers. The chatbots can converse with customers in multiple languages and call for human intervention only when handling complex queries.





Application of Conversational AI Chatbots in Business.


Businesses across various industries are integrating AI-powered chatbots to optimize their business operations and customer service. Conversational AI chatbots are becoming ubiquitous and serving as virtual representatives of the business, offering 24/7 support to streamline business processes and offer customer support.


Round-the-clock assistance in handling real-time conversations.


Conversational AI chatbots offer quick, tailored responses to customer queries without any long waiting times. They can craft near-instant responses to customer queries and increase their engagement by ensuring the customers are heard and valued. This automated response technology can help your business in a significant way by improving customer satisfaction and loyalty and boosting your business reputation. The conversational AI chatbots are capable of handling personalized interactions with customers based on their unique requirements. The bespoke approach of Chat Boats gives targeted solutions to customers and facilitates a smooth customer experience.


Effective cost reduction.


The conversational AI can handle human conversations in a scalable way. The technology can effectively handle increased volumes of conversations without compromising on quality. The solutions are great for businesses that handle large volumes of queries. Needless to say, to highlight the aspect of hiring more people to offer better customer service, conversational chatbots can cut down on these costs by handling multiple potential customers at a time. You can expect to save 30% of your support costs using AI technology.


Generate leads and drive sales and appointments.


Conversational AI chatbots can help you in sales and lead generation by offering an advanced level of personalization for your brand. The chatbots can personalize communication with the customer and help them navigate to the products or services provided by your business, thus generating leads for the company and converting them into sales with engaging conversations. The AI chatbots can easily filter qualified leads and foster the efficiency of the marketing team. The insights about qualified leads help the marketing team align their strategies and spend time on the leads that have the potential to convert.


Boost sales.


Conversational AI chatbots can play an influential role in boosting the sales of your business. The AI chatbots are capable of collecting information and qualifying leads. They can schedule product demos. The technology can be used to prospect customers by engaging in proactive conversations. The chatbots use artificial intelligence to answer their unique questions and educate them about the product or service offered by the business. These proactive conversations handled by chatbots will decrease the bounce rate, improve conversation, empty abandoned carts, and automate cross-selling of the products. A perfectly trained chatbot can be a catalyst for customer purchase decisions.


Get insights into customer behavior patterns.


The AI chatbots converse with more customers in a day; they can build a pattern of customer behavior and bring valuable data to improve your business product or service. The chatbots collect a wide range of customer information. Still, the data can give critical insights into what customers are asking for and the reasons why customers are dropping out of the business sales funnel. The AI-collected data gives better insight into customer feedback, helps you identify pain points and gaps, and improves your business products and services. The data also tells the business where the customers have disengaged from the conversations. The AI data also helps the business segment customers based on their location and requirements.


Conclusion.

The above benefits clearly state the need for businesses to invest in conversational AI technology. The chatbots empowered with artificial intelligence will help the business upgrade customer support, along with boosting lead generation and sales efforts. The AI data gives better insights into qualified and unqualified leads so that you can target the right group of customers.

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